Bibliograph

William Wrigley Jr., Wrigley's Chewing Gum founder, Joanne Mattern

Type

Label

William Wrigley Jr., Wrigley's Chewing Gum founder, Joanne Mattern

Language

eng

resource.biographical

individual biography

Illustrations

illustrations

Index

index present

Literary Form

non fiction

Main title

William Wrigley Jr.

Oclc number

645708764

Responsibility statement

Joanne Mattern

Series statement

Food dudes

Sub title

Wrigley's Chewing Gum founder

Summary

Describes the early life of William Wrigley, the businessman whose use of premiums in marketing made him a leader in the chewing gum business, explains how he built his company, and discusses his later life and ownership of the Chicago Cubs

Table Of Contents

Young William -- Working boy -- Soap salesman -- Starting a family -- Perfect premiums -- Big competition -- Chew on this -- Fantastic flavors -- Play ball! -- Island escape -- Chicago landmark -- Values and vision

Target audience

juvenile

Classification